If you've been struggling to deal with the fact that Gen Z is getting pushed out of the way by Gen Alpha, brace yourself – Gen Beta is on its way. Don't fret too much – the new generation just started with babies born on New Year's Day, since Gen Alpha just ended its 14-year run. Experts say Betas are expected to make up 16% of the global population by 2035, and many are likely to see the dawn of the 22nd century (2101) … if we make it that far. While Generation Alpha has seen the rise of smart technology and AI, Generation Beta will live in a time when AI and automation are fully embedded in all aspects of everyday life.
In case you don't know, here are the generations of the last century or so...
Generation Beta: Born this week through 2029.
- Generation Alpha: Born 2013–2024
- Generation Z: Born 1995–2012
- Millennials: Born 1981–1996
- Generation X: Born 1965–1980
- Baby Boomers: Born 1946–1964
- The Silent Generation: Born 1925–1945
- The Greatest Generation: Born 1901–1924